The many and varied cyber attacks that have thrown the global online universe into a tizzy bring light to the fact that advanced cyber security is now a necessity rather than a consideration. These attacks moved the discussion for the need of cyber security in a company from the offices of the IT department to the board room. The number of security incidents in India have also been increasing gradually year-on-year.
Telling your origin story is one way to set your business apart from your competitors.
But the stories happening around your business—about the people who help make your company a success—can also be used to engage new and existing customers alike.
“I send this [mood board] to photographers/moms when they are shooting our bloomers. This gives them actual living examples of different compositions they could shoot and shows how the logo needs to be the focus in every picture.”
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The future will come into clearer focus during a year that is likely to see budgets grow, major acquisitions and newer sub-channels reaching critical mass.
Cybercrime can be defined as any criminal activity in which a computer (or networked device) is targeted and/or used. Some cybercrimes directly attack a computer or device in order to damage or disable it. Others make use of a computer to spread malware, illegal information, images or other materials. Cybercrimes often do both, for example targeting a computer in order to infect it with a virus which is then spread to other machines.
As a business owner, itâ€™s easy to get so focused on running your daily operations that you forget about maintaining your infrastructure. But allowing your infrastructure to get outdated can hurt your efficiency and cost you money in ways you may not realize. For instance, workers spend an average of 520 hours a year on repetitive tasks that could be automated, costing their employees $13,202.80 a year in wasted expenses, a Samanage survey reports.
Getting your small business out can be a real challenge, just like Bill Murray’s character in the 1993 classic ‘Groundhog Day.’ (Photo: Columbia Pictures) Do you feel like you’re constantly making the same mistakes over and over in your small business — like Bill Murray’s character in the classic movie “Groundhog Day”? In the 1993 classic, Murray plays an egotistical weatherman (Phil Connors) sent on assignment to cover Groundhog Day festivities in the small town of Punxsutawney, Pennsylvania.
One of the biggest challenges faced by companies who are involved with ecommerce and other activities that use financial transactions or data online, is that of cyber security. In 2017, for example, Equifax, a consumer credit reporting agency was hacked and 143 million customers had their personal details stolen. So, with such a lot at stake, what can companies do to ensure that the data they hold is as secures as possible? Here we examine how important cyber security is to online retailers.
With the prevalence of social media and networking tools, it’s truer now than ever before: for retailers, reputation is critical. But while factors like customer service have obvious influence on your business’s standing, have you considered the impact of your network security? You should. The consequences of security vulnerabilities can wreak devastating havoc on a company’s good name, the likes of which some will never recover from.
The past couple of months have been a huge wake-up call for businesses in terms of their cyber security. With large enterprises such as Equifax being successfully attacked, costing the company billions, as well as their reputation as a reliable service to trust–there is no longer any doubts regarding the importance of protecting company-sensitive information.
As a dominant player in enterprise and personal computing, Microsoft owes it to its customers to keep its products and services secure, especially at a time when data breaches and cyber attacks are showing no signs of abating. Beginning with its Trustworthy Computing framework spearheaded by Bill Gates in 2002, Microsoft’s efforts in security have come a long way, from changing the way it develops software across the product development cycle to the formation of the Enterprise Cybersecurity Group (ECG) in 2015. In this interview, Computer Weekly APAC editor Aaron Tan speaks to Eric Lam, Microsoft’s Asia director …
An article by Marc, Editor at IoT Business News. This year is as good a year as any to start thinking about ways to deploy (IoT) technologies in your small business. According to Vodafone’s IoT Barometer 2017/18, IoT is currently used by 29% of organizations across all industries. Some industries, such as retail, healthcare, and manufacturing, have been leading the pack when it comes to adoption rates.
College students access open networks more often than any other online users. Unfortunately, some students are careless with managing online activities and personal information, which can make you more vulnerable to security threats, identity theft and malware attacks. Any time you log in to your social media accounts, you leave digital footprints that could be traced back to your identity.
Innovations involving messaging, augmented reality and AI took center stage at RILA’s Retail CEO Forum this week, earning three young companies awards.
This probably isn’t the first time you’ve read about A/B testing. Articles about A/B test results are shared far and wide. Heck, you might already A/B test your email subject lines or your social media posts.
Despite the fact that there’s been plenty said about A/B testing, a lot of marketers still get it wrong. The result? People making major business decisions based on inaccurate results from an improper test.
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The PCI Security Standards Council has announced a new PCI Security Standard for software-based PIN entry on commercial off-the-shelf (COTS) devices such as smartphones and tablets. Stores that offer customers the possibility to purchase things with their payment card usually have a hardware terminal and PIN entry device. But this can be too pricey an option for small merchants in markets that require EMV chip-and-PIN acceptance.